Connect-tivity
The Javits Convention Center

Connect-tivity
The Ultimate Fan Meet-and-greet

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Connecting the future in media and entertainment

CONNECT-tivity is the definitive “upfront” live event for multi-screen consumers of traditional, digital, social and streaming platforms to see the media and entertainment industry's current line-ups.

About CrossMark Media

Who we are

We’re a dynamic company with 30 years experience organizing exciting and dedicated live events, and a proven track record of providing quality service and performance, having produced events from 100 to over 100,000 attendees.

What we do

We focus on multi-platform user events that present the crossover of digital and traditional consumption in this emerging market.

Why us?

We have the promotional know-how and ability to provide a first-class experience for our clients at an economic price, making CrossMark an industry favorite.

Experienced

WITH 30 YEARS IN THE EVENTS AND CONFERENCE INDUSTRY.

Dedicated

TO PROVIDING TOP-SHELF CUSTOMER SERVICE.

Focused

ON THE CROSSOVER OF DIGITAL AND TRADITIONAL CONSUMPTION.

Responsive

AND ATTENTIVE TO CUSTOMERS, BOTH SPONSORS AND ATTENDEES.

Become a Connect-tivity Exhibitor

Why Exhibit?

Exposure

Get key positioning for your brand, technology and services with key markets.

Face-to-Face

Connect directly to 20,000 media savvy consumers and thought leaders.

Connections

Meet, entertain and connect with existing and prospective customers.

Interact Directly

Schedule new technology or services launches, appearances, press releases and new programming to maximize your exposure and reach.

Insight

Gain a critical understanding of the latest trends in creating content, buzz and engagement to monetize digital entertainment.

Network

Build valuable industry partnerships, and network with the best and brightest in the industry.

Industry Trends

Consumer Options

There are an increasing number of digital entertainment options for consumers in terms of number of shows and channels of distribution. The market is crowded and confusing to consumers, and CONNECT-tivity is the way to stand out from the pack.

Cable Subscriptions

Among viewers ages 18-24, cable subscriptions dropped to 71% this year, down from 77% in 2013. That's 6% in one year!

Channels Offered

There are an estimated 660 cable operators and cable systems in the U.S., and approximately 900 channels were offered in 2014.

Channels Watched

A recent 2014 report from Nielsen shows that the average American television household receives 189 channels, yet on average they're watching only 17 of them.

Dramas Watched

According to Nielsen, the number of dramas on premium and basic cable has increased 275% from 2008 to 2015. That number swells even larger when accounting for all the OTT programing.

Network Loyalty

According to a recent PWC study, 78% of consumers say the #1 reason for loyalty to a network is the quality of the network's original content.

RECENT CONSUMER STUDY

How TV and video consumption are changing?

Consumers are rethinking how they access video content, with more and more people subscribing to direct-to-consumer online streaming services, on-demand, and alternative forms of television. PriceWaterhouseCoopers LLP explored the many ways in which video content consumption has changed over the past year and what this means for consumers and the industry at large.

  • Access content from the internet
    71%
  • Binge watch on a weekly basis
    50%
  • Original programming is very important
    74%

Our events

CONNECT-tivity

UPCOMING

CONNECT-tivity

New York City, the media capitol of the world, is the perfect backdrop for CONNECT-tivity. And the Javits Center, the marketplace of the world is the premiere venue for this event… The perfect setting for direct interaction between multi-screen users, content creators and distributors.

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IN DEVELOPMENT

CONNECT-tividad

The Miami Beach Convention Center is the marketplace and crossroads to Latin America, and CONNECT-tividad is the first-of-its-kind event targeted at bilingual and cultural Latinos.

Contact Crossmark

CONNECT-tivity Event Partners